Alex Lange: Paradox of Data

A look at what customer relationships mean in today’s industry.
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Joining us for BoomTown Unite 2017 — Alex Lange, CEO of UpstreamRE, dives into the world of data and how it impacts customer relationships in real estate. He illustrates how data provides greater insights into consumers and agents will soon be able to have much closer relationships with them. With more data comes more opportunities to explore.


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